Since our beginnings in 1997 we have carried the finest fly fishing and fly tying products available. Our large selection of standard flies and local favorites will have you prepared for the various fly fishing opportunities awaiting you in the north country.
We carry Sage Fly Rods, Simms Waders, Ross Fly Reels, Rio Fly Lines, Scientific Anglers, Redington products and much, much more. If you don't find what you're looking for please give us a call. We can special order nearly anything!
Shop special!!! Buy a pair of Redington sonic pro waders 279.95 and get a free pair of Redington fleece pants (49.95 retail value).
We're still at 310 Belknap in Superior, although we've moved two doors down in the same building. Our newly remodeled retail space is nearly three times larger than our old store, so if you missed our grand opening on the 17th, please stop in!
Beginner fly tying classes.
Beginner fly fishing classes June 11th Sat 10am to 1pm cost 45.00
Accuracy starts with your eyes. It ends with the fly in front of theirs.
The ONE rod is our flagship offering that may redefine the “all-around” rod category, where precision casting accuracy is needed over a wide range of conditions. Hand crafted from our Konnetic technology three long years in the making, the ONE rod is a game changer. Your game. Its fast action incorporates a built in sweet spot, making the ONE rod the ideal choice for experienced and aspiring casters alike.
The ONE Rod with Konnetic technology is a new generation of fly rod. We've pushed the boundaries of design to develop a rod with exceptional tracking and torsional stability, resulting in unparalleled casting accuracy.
Fishing Report: 4-3-2012
Water conditions on the Brule are good right now. A little rain wouldn’t hurt. Quite a few fish have spawned and are dropping back. Fishing should remain pretty good for the next 10 days to 2 weeks, and will most likely get pretty spotty after that.
Our Store Hours Tuesday - Friday: 10am to 6pm Saturday: 9am to 5pm Sunday, Monday: Closed
310 Belknap Street Superior, WI 54880 (715) 395-9520
Saltwater, Freshwater, Stream, Lake, Ocean, or Pond, we've got you covered with the quality products and experience that will make your time on the water more productive and enjoyable.
The upper Brule opens Saturday May 5th.
Beginner fly tying classes. 
